Vision & Stories

What Will Your Story Be?

Every franchise owner starts somewhere. This is what growth can look like.

A CEO / Founder Perspective

They Started a Handyman Business in Their Basement. It Became a National Franchise.

Andy & Colette Bell Founders, Ace Handyman Services · 28+ years

Andy Bell was done making someone else richer from a cubicle. In 1997, he and his wife Colette launched a handyman service from their Denver basement — built on a simple idea: show up on time, do honest work, and leave things better than you found them. That idea became Ace Handyman Services.

Mar 31, 2026 3 min read Read story →
G CEO / Founder Perspective

From Law School to $40 Million in Coffee: How Gregory Zamfotis Built Gregorys Coffee

Gregory Zamfotis Founder & CEO, Gregorys Coffee · 53 locations · 20 years

At 24, Gregory Zamfotis walked away from a legal career to open a single coffee shop on Park Avenue. Nearly two decades later, Gregorys Coffee operates 53 locations across seven states — and is now franchising.

Mar 31, 2026 3 min read Read story →
C CEO / Founder Perspective

Sailing Into Franchising: Navy Veteran Doubled System Record for Sales in First Year

Clement Troutman CEO, Troutman Management · 3 units + 3 in development · 9 years

After 23 years in the U.S. Navy, Clement Troutman opened his first Tropical Smoothie Cafe — and generated $2 million in sales his first year, doubling the franchise system's previous record.

Empire Stories Mar 25, 2026 3 min read Read story →
J Franchisee Perspective

She Just Wanted a Way Forward

Jessica Carter Franchise Owner · 1 location · 3 years

Jessica wasn't trying to build something big. She just wanted out of a job that wasn't going anywhere. What she found instead was a business she could grow — at her own pace.

Starting Stories Mar 23, 2026 1 min read Read story →
M Franchisee Perspective

He Didn't Plan to Scale — But Built It Anyway

Michael Reynolds Multi-Unit Franchise Owner · 18 locations · 12 years

Michael left corporate looking for stability, not scale. But once his first location was running, he realized the real opportunity wasn't just owning a business — it was building something that could grow beyond him.

Scaling Stories Mar 23, 2026 1 min read Read story →
A Franchisee Perspective

From One Location to Leading a Multi-Brand Life

Angela Martinez Multi-Brand Franchise Owner · 25+ locations · 15 years

Angela wasn't thinking about owning multiple brands when she started. She just wanted a business she could rely on. But once her first location stabilized, she realized something bigger was possible — and chose to build it.

Empire Stories Mar 23, 2026 1 min read Read story →
G Franchisee Perspective

From 8 Locations to the Largest Franchise Operator in the World

Greg Flynn Multi-Brand Franchise Operator · 2,400+ locations · 20+ years

Greg didn't start with a massive portfolio. He began with just 8 Applebee's locations. Over time, he built systems, leadership teams, and a structure that allowed him to scale across multiple brands — eventually becoming the largest franchise operator in the world.

Empire Stories Mar 23, 2026 1 min read Read story →
T CEO / Founder Perspective

The Founder Who Waited to Franchise — And Why That Matters

Many brands franchise too early. This founder didn't. His story helps candidates understand one of the most important questions in franchising: Was this model truly proven before franchisees were invited in?

1 min read Read story →
M Franchisee Perspective

From Corporate Career to Multi-Unit Franchise Ownership

Mark Reynolds Multi-Unit QSR Franchise Owner · 6 locations · 9 years

Mark didn't start as an entrepreneur. He started as an employee who wanted control over his future. Franchising gave him a bridge — not a leap — out of corporate life.

Feb 20, 2026 1 min read Read story →
C Franchisee Perspective

From Humble Beginnings to Building a Franchise Empire

Cynthia Maxwell Founder & CEO, Maxwell Group · 10 units · 20+ years

Cynthia Maxwell's journey shows how franchising works best when it's used as a growth strategy, not a shortcut. Her success came from pairing proven systems with disciplined leadership and long-term thinking.

Feb 20, 2026 1 min read Read story →
D Franchisee Perspective

Pride in the Golden Arches: A Franchisee Journey Built on Community

Dean Fitzmaurice McDonald's Franchisee

Franchising is often discussed in terms of scale and growth. What's less visible is the personal journey behind successful franchise ownership — and the local impact that follows when a franchise is built responsibly.

Feb 20, 2026 2 min read Read story →
P Franchisee Perspective

30 Years in Corporate. Then They Found a Franchise That Actually Fit.

Paul & Ann M. Franchise Owners, Ace Handyman Services · 1 territory

Paul spent three decades in corporate leadership. Ann brought finance and marketing expertise. Together, they found a franchise model that let them apply everything they'd learned — without needing to swing a hammer.

Mar 31, 2026 2 min read Read story →
J CEO / Founder Perspective

How One Career Path Inside a Brand Led to the Top

Joey Gonzalez CEO

When Joey Gonzalez walked into his first Barry’s Bootcamp class at 26, he wasn’t thinking about a career move. He simply wanted ...

Mar 2, 2026 2 min read Read story →
T CEO / Founder Perspective

The Vision-Driven Founder Who Chose Culture Over Speed

Some founders want to grow fast. This one wanted to grow right. For franchise candidates, this story shows why culture, values, and selectivity matter more than how many dots appear on a map.

1 min read Read story →
T CEO / Founder Perspective

The CEO Who Fixed a Broken Franchise System

Not every franchise system starts strong. This story shows what happens after things go wrong — and what responsible leadership looks like when a brand chooses to fix problems instead of hiding them.

1 min read Read story →
A Franchisee Perspective

A Family Business Built Through Franchising

Franchising often becomes a family decision long before it becomes a business decision. This story shows why alignment and structure matter.

1 min read Read story →
F Franchisee Perspective

From Corporate Career to Franchise Ownership

Many franchise owners don't start as entrepreneurs. They start as professionals looking for stability, structure, and a clearer path to ownership.

1 min read Read story →
E Franchisee Perspective

The Lifestyle Franchise Owner: One Unit, On Purpose

Eric Thompson Home / Local Services Franchise Owner · 1 unit · 7 years

Not every successful franchise owner wants more units. Eric's story is for candidates who value time, flexibility, and predictability more than scale — and want to know if that choice is actually viable. It is.

Feb 20, 2026 1 min read Read story →
L Franchisee Perspective

When Family Goes Into Business — and Franchising Keeps It Working

Lisa & Andrew Morgan Retail / Service Franchise Owners · 2 locations · 6 years

Family-owned businesses can be incredibly rewarding — or incredibly stressful. Lisa and Andrew's story shows how franchising can reduce friction when family members go into business together by providing structure, clarity, and guardrails.

Feb 20, 2026 1 min read Read story →
T Franchisee Perspective

From Corporate Burnout to Second-Career Franchise Ownership

Tom Walker Service-Based Franchise Owner · 1 unit · 4 years

Not everyone comes to franchising to build an empire. Tom came for control, stability, and a second career that made sense. His story resonates with candidates who are successful on paper — but burned out in reality.

Feb 20, 2026 1 min read Read story →
D Franchisee Perspective

From First-Time Franchisee to Confident Operator

Danielle Ortiz Health & Wellness Franchise Owner · 2 units (3rd in development) · 5 years

Danielle didn't come from operations or finance. She came from people and brand. Her journey shows that franchising can work for first-time owners if they lean into the system.

Feb 20, 2026 1 min read Read story →

Your story doesn't have to look like theirs — it just has to start.

Find the path that fits where you are and where you want to go.